A Simple Social Media Plan for Electricians

Electrician by electrical box

As an electrician, you must have a solid online reputation for potential customers to view your company as professional and trustworthy. It’s not easy for a homeowner to trust someone to come into their home and work on the wiring, but seeing project examples, testimonials, and other behind-the-scenes footage can help put their mind at ease. This makes social media an incredibly valuable tool for home services companies like yours. However, it can be challenging to maintain a consistent presence on social media on top of the demands of being an electrician.

Try Feature if you need help creating a better social media presence for your electrical business! It’s a user-friendly app that offers a cost-effective alternative to hiring a social media manager.

Click here to learn how it works!

Easy to Use Features

Feature is an app that makes it easy to post authentic, ongoing content to your electric company’s social media pages. While on the job, your team captures photos and videos, and when they have downtime, uploads them to the app. From there, our experts filter through the raw content, polish it, and ensure it matches your brand standards before posting or scheduling it for you. It’s a great way to not only generate fresh content each month, but also involve employees in your social presence and company culture.

  1. Streamlined Content Creation
    As an electrician, you have countless opportunities to show off what your company’s all about through before and afters, video clips, employee achievements, and project milestones. By giving your team members access to Feature, you can easily turn these moments into social gold. All your team has to do is upload content regularly from their smartphones, and our social media team takes care of the rest.
  2. Content Filtering
    Not every image or video that’s uploaded to Feature will be used on your social feed. Our social experts evaluate each submission to select those that best match your social media objectives and brand standards.
  3. Copy and Graphics
    Within Feature, you can add a caption or just basic facts, like who, what, and where, when you upload videos or images. If you add your own caption, our social experts will ensure they’re error-free and engaging. If you want us to write the caption instead, we use the facts you provide, as well as the location of the photo, which Feature tags automatically, to create captivating content. We can also edit the photos and videos you provide to include your logo or other graphics, depending on your plan.
  4. Scheduling
    Our social media team schedules your content, utilizing industry knowledge and the latest research on when and where to post to achieve optimum performance. As long as your team submits new content regularly, we can create, schedule, and publish content to your accounts. You won’t have to lift a finger to enhance your online presence!

Feature is a useful social media management tool for any electrician looking to improve their online reputation. Contact us today to get started!

A social media app that makes it convenient for your business to upload content anytime, anywhere.