A Cost-Effective Social Media Plan for Landscapers

Man landscaping a patio

Landscaping is a time-consuming and detail-oriented business. It can be hard to find the energy to create and grow a social media brand on top of everything else, and you may not see it as necessary. However, keeping your company’s social profiles updated with original content shows off what you’re working on, establishes credibility, and gives potential customers incentive to hire you.

Today’s customers typically do online research to determine if landscaping companies are credible. Some potential customers may be deterred if your business doesn’t have social media pages, or if your pages haven’t been updated in months or years. From a homeowner’s perspective, how can I trust your company to redo my landscaping without seeing recent examples of previous work? Your website may have a gallery, but social media provides a more real-time, behind-the-scenes feel. It’s one of the easiest and most cost-effective ways to build a brand and establish yourself as an experienced and trustworthy business online.

If you’re ready to improve your social media presence for your landscaping business, try Feature. It’s an app designed to streamline the social media process for companies like yours that want to post consistently without giving employees direct login access.

Click here to learn how it works!

Easy to Use Features

Feature can help continuously generate new content for your landscaping company’s social media profiles. On the job and in the office, your team captures photos and videos and uploads them to the app. From there, our expert social media team sifts through the content to create engaging, polished posts and schedules them to your pages. This user-friendly app not only encourages your employees to engage in your company culture and social media strategy, but also provides a streamlined way to create and post new content.

  1. Streamlined Content Creation
    When you give your employees access to the Feature app, they can upload fresh content from their phones whenever and wherever. Upload before-and-after photos from the worksite, product features, employee spotlights – whatever makes your company unique!
  2. Content Filtering
    Not all the photos and videos uploaded to your Feature account will be used on your social media pages. As long as your team members keep uploading fresh content, we will filter through and choose only the content that best matches your predetermined brand and social media goals.
  3. Copy and Graphics
    Your location is tagged automatically when you upload a photo or video to Feature, giving our experts more information to use in the caption. Users can also submit captions or simply provide basic details of who, what, and where. Whether you write your own caption or we write it for you, we’ll edit the copy so it’s error-free and engaging for your followers. We can also edit the media files you upload to add your logo or other branding materials, depending on your plan.
  4. Scheduling
    We’ll utilize social media best practices to post fresh content to your company’s pages. As long as your employees use Feature regularly to submit fresh content, we can build your online presence without you lifting a finger.

Feature is a state-of-the-art and unique social media tool that can help businesses of all sizes build a solid social media presence with less hassle. To talk about how Feature can streamline social for your landscaping business, contact us today!

A social media app that makes it convenient for your business to upload content anytime, anywhere.