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Building & Construction

A Simple Social Media Plan for Building & Construction Companies

Two construction builders at a job site

Before customers hire a contractor for their building and construction needs, they conduct extensive research to verify the company is credible, certified, and offers the services they’re looking for. By using social media to promote your projects and services, you can enhance your online reputation and have another channel driving people to visit your website. However, with the demands of operating a building and construction business, it isn’t easy to maintain a consistent social media presence.

If you’re looking for a simple and affordable social media plan for your building and construction company, check out Feature. Our user-friendly app is the next best thing to hiring a social media manager, at a much lower cost.

Click here to learn how it works!

Easy to Use Features

Feature is an app that makes it easy to attain and post authentic, ongoing content to your company’s social media pages every month. By giving your team members login credentials to Feature, they can regularly submit fresh photos and videos from the office and job sites right from their smartphones. From there, our social media experts polish the raw content and post it to your pages. Simple as that!

Investing in Feature means that your company will always have new, original content for your social pages, and as a bonus, it gets your employees more engaged in the company’s culture.

  1. Streamlined Content Creation
    As a construction company, you have countless opportunities to showcase projects and results on your social media pages. However, with the demanding nature of your work, planning out posts for before-and-after photos, employee milestones, and other content is difficult. With Feature, all you have to do is submit images, videos, and other content to the app, and our experts will handle the rest.
  2. Content Filtering
    Not every photo or video you upload to the app is worthy of being posted to your social pages. Our experts dig through the content you submit and decide which materials match your brand standards and objectives.
  3. Copy and Graphics
    Feature automatically tags your location when you submit new content to the app. Additionally, you can add your own caption to the images, or you can put in the basic facts, like who, what, and where, and we will create captions from there. Whether you create the captions or we do, our social media pros will use your predetermined brand standards to ensure the captions are error-free, engaging, and match your criteria. We can also add graphics, like your logo, depending on your plan.
  4. Scheduling
    We also handle posting and scheduling the content to your pages, utilizing industry knowledge on where and when to post to achieve optimum performance. As long as your team continues to submit fresh images and videos, we can build your social media presence without you having to lift a finger.

Feature is an excellent social media management tool for building and construction businesses of all sizes. Contact us today to learn more about how Feature can streamline your social media platforms.

A social media app that makes it convenient for your business to upload content anytime, anywhere.

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